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Wakad, PCMC
The Orchard Residences
- Units sold
- 210+
- Area
- 0.9M sq ft
- Configurations
- 2 & 3 BHK
The Orchard Residences came to Wisteria mid-cycle with slowing momentum. We rebuilt the positioning, sharpened the pricing and relaunched with a performance-led marketing engine.
The result
Qualified footfall and conversions climbed steadily as the trained sales desk and CRM follow-through turned interest into registrations.